The digital showcase of radio
First day of class at the Faculty of Communication Studies. The lecturer is talking about "the dial" of the radio. The what? Some of the young people are not familiar with the term. They have probably never tried to tune in to a radio station on a traditional radio with its dial and numbers indicating the various frequencies on the Medium Wave (MW) or Frequency Modulation (FM) band. They belong to a generation that has grown up with digital media and with mobile phones that give access to almost all contents. The anecdote dates from the beginning of this academic year and reveals a new situation to which not all traditional means of communication are adapting in the same way. |